Your event page, checkout and door scans work together. We connect those signals to Meta and bring agency strategy to the decisions behind your ad spend.
Lower your Cost per Ticket and sell more.
Because your event page and checkout are hosted here, tracking connects the journey from an event visit and ticket selection to checkout and purchase. Advanced tracking feeds Meta more data in real time, so your ads find the right people faster. That helps lower your cost per ticket and sell more.
Make budget decisions around ticket sales
AFTR DARK is a marketing agency built by veterans of Omnicom, Publicis Media, BBDO and Leo Burnett. We bring campaign strategy, creative and audience planning together with ticket-sales reporting, so decisions about what to run and where to spend are grounded in purchases—not just engagement.
Set your budget and share your event. Our team builds and manages your Meta campaigns. Connected sales signals help inform campaign decisions and make better use of the budget you have.
Learn from the people who show up
A purchase tells you who bought. A door scan tells you who attended. Eligible attendance signals are sent to Meta as a separate event for audiences and reporting, helping inform retargeting and future campaigns. Attendance adds another layer of audience insight.